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Since 2007, Shmoop has been a digital publishing company with a point of view. Their teaching method revolves around the basic idea that learning is often too hard—so they carry gallons of academic WD-40 to squirt on the tracks whenever they can. And as an added bonus, they’re funny.
Shmoop owns 100% of their content and present both a consistent voice and a distinctive product offering. Their free Learning Guides, Online Courses, College Readiness Prep, and Test Prep balance a teen-friendly, approachable style with academically rigorous materials to help students understand why they should care.
They also give students an honest look into life after high school. Their Careers page is written by real, studly Oil Rig Drillers, Delta Force Captains, and Marine Biologists, while their College 101 section tells students what college might actually look, feel, and smell like. Thousands of schools around the world use Shmoop as part of their curriculum, and the company has also been honored by the Interwebs: twice by the Webby Awards and twice by Scholastic Administrator Magazine (“Best in Tech”).
By way of further Shmoopy introduction, check out their "What Is Shmoop" video (part of a fast-growing Shmoopsterpiece Theater video project) or read about them in the press!